Thursday, May 20, 2010


CBS released their fall TV schedule today and Survivor has been moved up a day from Thursday at 8 to now Wednesdat at the same time. The move was made to free up the time slot for the Big Bang Theory. CBS is trying to turn Thursday night int a comedy night and thus the switch.

My take: I dont like this move at all and I think it could have negative consequences for the show. Thursday night is the biggest night of the TV week as the highest ratings have historically been on this night. This undoubtedly have helped Survivor garner strong ratings and kept it up there for 10 years. A shift to the less watched Wednesday night will no doubt hurt the bottom line numbers. And history has shown that moving a show from a longtime slot to a new time period disrupts viewers out of their habits and causes a ratings fall. As an over 10 tear entity, any drop in ratings for Survivor could spell trouble for its life on TV. A good example of this was with the ABC hit LOST which lost (pardon the pun) a nice chunk of their audience when it moved from a Wedneday night to a Tuesday night. Let's hope the same thing doesn't happen here.

What do you all think? It is a bad move to move Survivor to Wednesday night? Or does it not make any difference?

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